Useful Tools: Cloud storage

Every month I’ll be highlighting a free or low-cost tool that community groups and not-for-profits can use to improve their marketing and communications. This month’s focus is on cloud storage. Cloud storage—where your documents are stored online in ‘the cloud’ rather than on your computer’s hard drive—has been around for a while now, but manyContinue reading “Useful Tools: Cloud storage”

When to call in the professionals

Because many volunteer organisations are operating on a shoestring budget, they’re often reluctant to spend money on professional design, editing or copywriting. This simplistic calculation, however, often fails to take into account the hidden economics of the decision. Reputational damage. The longer-term impact on your brand from appearing unprofessional can have flow-on effects that outweighContinue reading “When to call in the professionals”

Working with freelancers

Many community groups and small nonprofits are operating on very tight budgets and are forced to do a lot of the day-to-day work themselves. But every now and again you’ll probably find yourself in a situation where you need to hire a professional to help you. If you decide that you need to hire aContinue reading “Working with freelancers”

5 steps for scoping a project

For many volunteer organisations or community groups, scoping out a large project can be a daunting task. We’ve all been there – when confronted with a massive undertaking, such as developing a new policy or procedure, it can be hard to know where to start. But learning to outline a project effectively is imperative –Continue reading “5 steps for scoping a project”